In the electrician market in 2007, steel frames and flat-panel switches were popular, and smart products were fascinating. The performance of major electrical companies is remarkable, whether it is product development, brand promotion, or channel control, market activities are booming. Lighting companies such as NVC, Opus, Huayi, Raymond, Aox, Huatai have entered the field of electrical engineering, and the integration of lighting and electrician has become a climate.
Langeng Electric has a good development trend nationwide
Gansu: The annual mission is 1.5 million, and the task has been basically completed.
Suzhou: The sales target is 3 million yuan. At present, the combination of electrician and lighting has exceeded 30%. Last year, the company mainly introduced two new products, B60 and B80. The ultra-thin flat panel is more popular.
Hangzhou: In August, the first Hangzhou specialty store was set up in the Hangzhou lighting market, covering an area of ​​about 100 square meters. All of Langen's products were launched at the same time. Langeng headquarters set up a Hangzhou office, and several business people began to build the Langeng Zhejiang network.
Shenzhen: As of the end of December, 80% of the sales tasks have been completed for the whole year, and sales of Langeng Electric and lighting products each account for 50%. At present, there are more than 30 distributors of Langeng unified image distributors, which are mainly distributed in various lighting enterprises. There are more than 200 distributors of Langeng electrician, lighting and ventilation products, and more than 50 new ones have been added. At the same time promote the way. At the same time, the engineering team was formed, and the engineering channel next year is the focus of the company's work.
Taiyuan: Sanyi Lighting won the agency right of Langeng Lighting and Ventilation series products in August this year and became the agent of Langneng Lighting Shanxi Logistics. As of the end of the 12th, Langneng's products basically covered the network of cities across Shanxi, there are already 25 distribution outlets, and the sales task of 1.1 million has now completed 85%. The Taiyuan office was established in the middle of this year, and four people from the factory assisted in the sales network. According to another report, Langneng Electric's Shanxi general agent is Taiyuan City's flag lighting company. The task set at the beginning of the year was 2 million, and now it has reached 90% completion rate.
Dalian: Friendship Street Lighting Wholesale Market invested 2 million to renovate the lamp city and improve the fire protection facilities in its market. The Langneng Dalian store seized the opportunity to relocate the store to the front door of No. 1 of Dalian Friendship Street Lighting Wholesale Market. Completed the sales task of 100,000 yuan.
Harbin: The 100-year-old lighting market image store opened.
Changsha: The top 500 logistics company “Wansheng Lightingâ€, just listed on this year's Langeng new product, sensationalized the entire industry with an order of 1 million. In 2007, the annual task was 8 million, and 80% has been completed.
Simon Electric Sichuan's multi-channel strategy wins the market
In 2007, the sales task in Sichuan District was 8 million, and it has been successfully completed. Among them, distribution, engineering, and retail are three-pointed and the world is leading. According to Xu Jun, manager of the Chengdu Chengdu office, Simon now has 35 sales outlets in Sichuan. All secondary markets account for 30% of total sales, 30% of engineering, and 40% of retail sales. It is understood that Simon's successful completion of sales targets, and long-term good cooperation with home improvement companies, real estate companies, the acquisition of engineering orders is inseparable. Simon has reached a strategic partnership with Longfa, Chuanhao, Huada, Dongyi Risheng, Jiuding and other home improvement companies, and has also cooperated with Hengda, Vanke, and other real estate parties, and has obtained all the outlets of Bank of China, Yucai. Island, sunshine and other projects.
It is also known that Simon entered Sichuan in 2001. At present, the office has grown to 12 people. Next year, Simon's product line will be further enriched. Home, business and engineering will be on the same stage, and it will consolidate its dominant position in the retail market.
Manco Electric Beijing mission completed in full
The 2007 mission was completed in full. While completing this year's mission, we will do a good job in product promotion; manufacturers will introduce new products to merchants this year; continue to expand channels, continue to expand distribution based on the original urban specialty stores, and more importantly, increase suburban distribution. quantity. On April 24th, the first dealer conference in Beijing and the Xinjieheng Technology Center were celebrated on the 8th anniversary. The dealers participating in the conference were the most frequent in Beijing, with more than 300 dealers.
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