The micro-whale enters the "Xiong Era". Can it bring TV "second spring"?

OFweek smart home network news on April 5th micro whale technology held a new spring conference, the launch of the conference the most media attention than its release thickness of only 4.9mm production of ultra-thin TV.

At the press conference, the microwhale CEO Li Huaiyu used the current concept of the China Urbanization 2.0 concept of the Xiong'an New District to represent the entire product line of the microwhales. It will also enter the 2.0 era and will bring TV to the “second spring”. It shows that it is full of confidence for the development of the micro-whale in the future smart TV industry.

In addition to promoting his own products, he also compared music with LeTV, Li Huaiyu said: "Lelevision released a bunch of new products last week, but these TVs are still in the laboratory, can not be listed."

On the one hand, it is necessary to step towards the 2.0 era and scream at music as a micro whale that will soon enter the "Xiong Era". Can it bring the "second spring" to the television industry?

High repurchasing rate increases user loyalty

The rebuy rate is an important indicator reflecting the brand loyalty of consumers. According to statistics, the re-buying rate of micro-whales has reached 29%. This figure is a relatively high value in the entire household appliance industry, and it is in the Internet of Tmall. Ranked first in the television industry.

Relevant sources believe that the high loyalty of users resulting from the high resumption rate of micro-whale TV will expand its brand awareness to a certain extent, and word-of-mouth communication from high loyalty users can be used for its subsequent explosion. User growth lays the foundation.

It is understood that the current micro whale has more than one million fans in the country. The growth in user satisfaction in the smart TV industry will benefit its development in the AI ​​field.

Voice interaction in the AI ​​era

Voice interaction as the current popular AI application, widely used in many smart hardware industry, Baidu robots often appear on variety shows in the recent past. The wonderful man-machine battle also allows viewers to feast their eyes.

The combination of intelligent voice and variety entertainment is also an important application direction of voice interaction technology, and the display window of variety entertainment is television. Therefore, many smart TV brands are now embedded with voice interaction. Xiaomi, LeTV, Sony and other smart TV brands have no one. Without exception, the accuracy of speech recognition technology will become the core competitiveness of several major smart TV brands.

Relevant information shows that the accuracy rate of micro-whales in speech recognition can reach 98%. It can be seen that the micro-whales' voice interaction technology in the AI ​​era is at the forefront of the smart TV industry.

Scientific and technological beauty of the butterfly

The beauty of smart TV technology is also very important in the smart home industry. It is understood that the 4.9mm-thick glass light guide panel body TV released by the company's micro whale adopts a Samsung borderless LCD panel and supports 4K HDR image quality. The appearance of thin as wallpaper, can be described as the beauty of science and technology to play the dripping exquisite.

The micro whale's breakthrough in user acquisition and voice interaction technology, as well as the pursuit of science and technology, will become its core competitiveness in the smart TV industry. Whether it can enter the "Xiong Era" will give the television industry a Come "second spring" or wait and see.

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