"In the fourth quarter of this year, our government orders have grown very fast. We expect BYD Lighting's growth rate to reach 200%-300% next year." BYD Lighting General Manager Chen Gang held the first global product launch conference of BYD Lighting yesterday. Happy to say at the China Merchants Conference.
(meeting venue)
Since entering the field of LED lighting in 2003, BYD Lighting has invested a lot of resources in improving the layout of LED industry chain in the past 10 years. Up to now, BYD Lighting Division has completed an investment of 650 million, and has set up a team of more than 400 R&D personnel, and obtained nearly 300 LED-related industry patents, and the technical level is increasing.
As the domestic LED development trend becomes clearer, the lighting industry has ushered in a transition window. Both emerging LED companies and established lighting companies have accelerated their competition for the LED lighting market this year, and the intensification of long-term competition has made the future LED market pattern full of variables.
“Since 2014, the LED industry will usher in a real boom.†Chen Gang’s statement explains the current good situation in the LED lighting market, and also releases a clear signal for BYD’s LED lighting market. . He said that the strategic planning and market layout of BYD Lighting will double its speed next year and accelerate the market opportunities.
(Chen Gang, General Manager of BYD Lighting Division)
This time, the world's first product launch conference and investment conference can be seen as the first step for BYD to accelerate in the LED market. At the press conference, BYD exhibited a wide range of LED products ranging from indoor lighting to outdoor lighting. The products cover nearly 100 series of bulbs, lamps, downlights, spotlights, panel lights and street lamps.
"BYD's future LED products will be developed in the direction of the whole series, and the complete product series will provide customers with integrated solutions." Chen Gang told the "LED Lighting Channel" reporter. He said that BYD will continue to build and improve the layout of the LED industry chain, enhance LED technology through cross-development of various links, and deepen the vertical integration of resources to bring greater cost advantages to products.
(release new product)
"As the Group's second largest brand, we will extend the concept of building a car to the field of LED products. Creating a boutique LED is a core task of ours and a collective perception of lighting brands within the group." Chen Gang said, shaping The brand will be a long-term task for BYD Lighting. "We hope that BYD Lighting will become Beethoven in the LED industry in the future."
In response to BYD's recent market strategy, Chen Gang said that he will still focus on the engineering field and also start market promotion in the field of circulation products. According to reports, BYD divides the current channel system into three major branches, including regional distributors, engineering agents, and key customers, and strengthens and deepens these channels with targeted strategies.
At the same time, in order to increase the development and penetration of engineering projects, BYD Lighting also announced the establishment of BYD Energy Saving Technology Co., Ltd. at the meeting, and hopes to use the EMC model to network more engineering customers. “EMC mode is the best way to open the engineering market at present. Our group has provided a lot of financial support for EMC projects.†Chen Gang said.
SMA means surface mount assembly. It is a new generation of electronic assembly technology, which compresses traditional electronic components into a device with a volume of only a few tenths.
Surface mounting is not a new concept, it is derived from earlier processes, such as flat mounting and mixed mounting.
For the assembly of electronic circuits, a point-to-point wiring method was initially adopted, and there was no substrate at all. The packaging of the first semiconductor device uses radial pins, which are inserted into the through holes of the monolithic circuit boards that have been used for the packaging of resistors and capacitors. Active components have been widely used in the past ten years.
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