It’s good or bad to do business, but looking at the entire Weifang lighting market, the flag is striking. Old Market Cherry Garden Lighting Wholesale Market Although the supporting facilities are not perfect, the lighting is positioned at the low end, but consumers like to come to the old market to buy lights; and Yifeng Lighting Curtain City, regardless of supporting facilities, store area and atmosphere, and lighting brands, etc. Hard conditions are better than the old market, but there are only a handful of customers entering the market every day, which can be described as two days. Overall, there are many stores in Weifang, and there are many kinds of lamps and accessories, and there are many small shops.
Cherry Garden Lighting Wholesale Market
Cherry Garden Lighting Wholesale Market is the old professional lighting market in Weifang. It is very popular and nearly 100 merchants are very moisturized. The big store is located on the second and third floors. Among them, Liangmeijia Lighting, which has a good management and a large area, has a total area of ​​1,500 square meters. It is mainly engaged in Op, Sisi and Tongji. General Manager Ma Dongxu said that although the reshuffle is accompanied by pain, it helps the industry to move forward more rationally and steadily.
The total area of ​​the new bluebird lighting is more than 2,000 square meters. It is mainly engaged in Songwei, Haohao, Chuhuang, Green Leopard and Anima. General Manager Guo Lei said that Weifang consumers pay more attention to cost-effectiveness, and the low-end European and American styles are highly sought after.
Wanjia has a total area of ​​more than 1,500 square meters. It is mainly engaged in Caesarline, Xiangtian, Biya, Qihao, etc. The best atmosphere is just settled in, but the business is flourishing.
Yifeng Lighting Curtain City has nearly 20 lighting shops. The area is generally large, and there are many brand stores. The atmosphere of each store, lighting decoration and soft-packing are very good, but the stores have been tepid, many merchants have moved. from. The project team communicated with many merchants and learned that due to the poor operation of the market and the disconnection of the capital chain, the store did not live.
Louis Classic is the largest lighting store in this market, with two stores with a total area of ​​5,500 square meters. Mainly Jinda, Jinzhiyuye, Osgner, St. Gabriel, Minghao, Renish and so on.
Weifang Lighting City is a professional lighting market in Weifang, but it has closed down. Only some markets with strong circulation, such as light source, LED, commercial lighting, engineering, home lighting, etc. are operating in the market. The dealers are going to Linyi to get the goods, or there are many Consumers are willing to come to this market to buy lights.
Observed
In the winter of the industry, the professional lighting market like Weifang Lighting City collapsed. The integrated market Yifeng Lighting Curtain City was under the dual pressure of poor market operation and fierce market competition. The current status shows that the reshuffle of the lighting industry is the norm. For the store, the success of the previous investment is only half of the success. The later operation, management and publicity have far-reaching significance for the long-term development of the store.
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