Xiamen Xinda test water "Internet of Things +" strategic transformation

Xiamen Xinda (000701) announced today that it plans to increase 75.14 million shares at a price of not less than 17.3 yuan per share, and raise funds of 1.3 billion yuan to invest in the "Cinda IoT Security Technology Service Platform" and "Cinda Optoelectronics LED Packaging and Application product expansion" and "Xinda photoelectric LED display packaging product expansion" three projects. The controlling shareholder, Guomao Holdings, will subscribe for 30% of the total number of shares.

The company said that the addition of security in the "Internet of Things +" and LED industries can greatly optimize the company's overall profitability and sustainable development capabilities.

Layout "Internet of Things +"

Xiamen Xinda is the first listed company in China to intervene in the RFID industry, and the RFID business is the basis of Internet of Things applications. With the development of Internet of Things technology, in recent years, while expanding RFID production capacity, the company also hopes to accelerate the transformation to system integrators, application industry IoT overall solution providers, and continue to extend new application areas.

Earlier this year, Xiamen Xinda acquired a 51% stake in Shenzhen Anni Digital, an integrated video solution provider, through its wholly-owned subsidiary, Cinda IOT, and entered the security professional field. The highlight of this increase is to try to combine the whole industry chain integration technology of Anni Digital's security field with the IoT technology of Cinda IoT, develop smart security business, and join the hot new smart city construction.

According to reports, the “Cinda IOT Security Technology Service Platform Project” has a total investment of 160 million yuan. As the main body of implementation, Cinda IOT will build a Cinda IoT security technology service platform through the establishment of a nationwide service network. The platform is designed to provide integrated services for online, offline, pre-sales, after-sales installation and maintenance for all types of security products.

Zhuang Shaoting, Chairman of Xinda IOT, said: "The security industry has great prospects, but it is restricted by technical barriers, qualification certification, regional factors, etc. The current competitive landscape is scattered. Small companies and even individual households account for a large proportion, lacking large-scale, professional service organizations. In particular, with the development of the Internet of Things industry, Zhuang Shaoting believes that the business model limited to a single link in the industrial chain has significantly restricted the company's bargaining power and comprehensive competitiveness in the IoT industry chain. The security industry must pass the Internet of Things + "To provide end users with more cost-effective, more value-added applications and services, thereby enhancing the company's comprehensive competitiveness in the Internet of Things industry.

Adding LEDs to extend the downstream LED industry is also the industrial transformation direction of many listed companies in recent years. On a macro level, the country has introduced a number of policies to increase the promotion of LED applications, so the entire LED application market has shown strong demand growth. However, on the micro level, in the domestic LED industry chain, in addition to the high concentration of the chip industry, the industry concentration of packaging and application is very low. Due to the share of the food, the market competition has already become hot, and the gross profit of the company has been declining. In this context, some leading companies in the industry have started financing and expanding production last year in order to strengthen economies of scale.

Xiamen Xinda's fixed increase is a large-scale adjustment to the existing LED business. Based on the improvement of the core product line capacity, it is extended to downstream application areas through packaging, road lighting, indoor lighting and other products. Diversification and serialization of application products.

The total investment of "LED packaging and application product expansion project" is 640 million yuan. The construction content is the expansion of five product lines including white LED, LED bracket products, T8 LED glass tube products, LED panel lamps and LED bulbs. Production. The total investment of “LED display packaging product expansion project” is 110 million yuan. The construction content is the production line of LED display packaging product expansion project. The expansion product is mainly used in LED indoor and outdoor display fields.

Xiamen Xinda said that the implementation of the LED project will enhance the company's scale advantage in the packaging market and extend its vertical integration to downstream applications to create new profit growth points for the company.

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